Stone River Elearning – YouTube Marketing
Do you want to grow your own successful YouTube channel? If so then this is the course for you.
In this course I show you exactly how I created a channel that has over 1,000,000 views, generates revenue in a number of diversified ways, and helps me grow my own personal brand.
I will also give you tips that helped me find success on YouTube, and took me a few years to learn and figure out. You will be able to use my advice to hopefully create the winning strategy for your own YouTube channel that helps you achieve your greater business goals.
Go ahead, sign up for the course, and let’s working on making you more successful on YouTube, ing today.
YouTube Live
We recently added a section on YouTube Live, which is the latest and greatest cool new way to reach a live audience and to promote your business and products to them.
Who is the target audience?
- This course is for marketing professionals
- This course is for entrepreneurs
- This course is for people who want to achieve more success on YouTube
Course Curriculum
Course Introduction
- Course Introduction (1:12)
- The End Screen: Your Secret Weapon (3:11)
- Professional video marketing path (5:11)
- Two exercises to the course (1:12)
YouTube Search Engine Optimization
- YouTube SEO introduction (2:53)
- Introduction to keyword research (4:37)
- Showing competitor keyword research (4:35)
- Keyword permutations (2:46)
- On page SEO for YouTube (4:09)
- Keyword research for competitive search terms (6:32)
How to Influence Ranking Factors
- YouTube search ranking factors (4:18)
- How to get more likes (5:03)
- How to get more YouTube comments (3:08)
- How to make sure people watch your videos longer (4:15)
- More benefits of having longer video views (1:07)
- How to get your video to be embedded to help it rank (2:07)
- Intent match ranking factor (2:52)
- How to influence the intent match ranking factor (4:50)
- How to get views for a new video (4:10)
- How to amplify views with this triple-play combination (4:53)
- How to increase sales and traffic from your email signature (2:12)
- Closed Captioning for SEO boost (2:50)
YouTube’s Recommendation Algorithm
- YouTube recommendation videos [MISSING]
- Example of Recommendation Algorithm (4:41)
- The secret tag strategy [MISSING]
- Playlists to boost recommendations (3:14)
- More about playlists (2:44)
Getting Your Videos Into Google Searches
- Getting Your Videos Into Google Searches (3:37)
How to Build Your Channel
- Overall channel strategy and insights (5:25)
- Strategy for new channels (8:54)
- What to do if your videos are not succeeding (8:34)
Monetization
- Strategies to make money from your channel (5:32)
- Selling from the about page (1:41)
- Sell more with YouTube pinned posts (1:46)
YouTube Live
- Introduction [MISSING]
- Downloading the streaming and encoding software for YouTube live (2:59)
- Going live on YouTube live for the first time (2:35)
- Tips for running your live show while you are live (4:07)
- YouTube live tips for long-term success (4:07)
Small Channel Adjustments that Make a Big Difference
- How to set a featured video to get more views (2:23)
- Making a unique channel URL (2:02)
- Showing video to newly subscribed users (3:00)
Considerations When Creating a YouTube Show
- Evergreen topics vs current events (2:02)
- Daily vs. weekly vs. monthly show (4:10)
- Longer vs. shorter episodes (2:39)
Leveraging YouTube AdWords
- Introduction (0:37)
- Creating your account (0:59)
- Setting up your first video ad (0:55)
- In-stream or video discovery ads (3:05)
- Setting budget, CPV and more (3:28)
- Location setting (3:28)
- Your ad group (1:04)
- Decision on in-stream ads (2:29)
- Adding your video to an ad group (2:03)
- How to write the headline and description for your ad (4:48)
- Setting your CPV (2:43)
- Demographic ad targeting (1:17)
- Interest and topic targeting (1:38)
- Keyword targeting (2:27)
Using Social Media to Boost YouTube Rankings
- Introduction (0:44)
- All the benefits of social media automation (2:00)
- HashTag marketing (4:19)
- Social media automation tools (5:01)
- SocialOomph for automation (3:36)
- Pinned tweets (0:57)
- Pinned Facebook posts (1:08)
- Putting together your RT team (1:47)
Facebook Ads to Boost Views
- Introduction (1:30)
- How to navigate to Facebook ads manager (0:29)
- Which ad type is right for you (2:29)
- Setting the right targeting for your ad (3:24)
- After setting the targeting, set the right ad format (4:10)
- Targeting pro tip (1:40)
- Lookalike audience (1:49)
- Facebook page basics to enable your ad (2:28)
How to Improve Long-Term Quality
- Food for thought on what to improve (3:27)
- How to get YouTube to teach you what to improve (7:05)
Tips About Recording Equipment
- Audio recording equipment (3:47)
- Video recording equipment (9:47)
Bonus Lectures
- Pruning your channel (2:59)
- Competitor research exercise (2:24)
- In-Depth keyword research (9:29)
- Top SEO ranking factors (10:59)
- Increase rankings via embedded videos (3:03)
- Additional monetization options (5:32)
Sale Page: https://stoneriverelearning.com/p/youtube-marketing1
Archive: https://archive.ph/v3CeS
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